AI Tools · Lifestyle or Growth Profiler

Lifestyle or growth — which fits you?

Many people buy a business believing they're buying freedom — and accidentally buy a bigger job. Answer honestly (about 10–12 minutes) and get a personalised AI report on the ownership journey that suits you. There are no right or wrong answers.

Your vision of success

Where you want this journey to take you — the destination behind the deal.

Ten years from now, what would success look like?

Which statement best describes your ideal work week?

Which matters most? Rank these from 1 (most) to 5 (least).

Time

Income

Wealth creation

Flexibility

Challenge

Lifestyle priorities

How much you want the business to bend around your life.

I want my business to fit around my family.

I enjoy long holidays.

I don't mind working weekends.

I like predictable routines.

I prefer low stress.

I don't mind being constantly available.

I enjoy having complete control.

I want my business to eventually operate without me.

Financial aspirations

The numbers, and what they mean to you.

Which statement feels closest to your thinking? I'd rather:

If your business earned enough to support your lifestyle, would you still want to grow it?

How important is eventually selling your business?

Not importantVery important

Growth appetite

How much you enjoy the work of building something bigger.

I enjoy building teams.

I enjoy scaling systems.

I enjoy opening new locations.

I enjoy hiring leaders.

I enjoy making acquisitions.

I enjoy taking calculated risks.

I enjoy solving increasingly complex problems.

I enjoy creating new opportunities.

Leadership style

The activities that genuinely give you energy — choose up to five.

Which activities give you energy? Choose your top five.

0 of 5 selected

Complexity

Two businesses, two very different lives. Which pulls you?

Which business appeals more?

Business A

Revenue $3M · Profit $600k · 8 employees · Owner works 30 hours

Business B

Revenue $25M · Profit $2.2M · 90 employees · Owner works 60 hours

Business ABusiness B

Risk

How comfortable you are with the stretch that growth demands.

I'm comfortable borrowing $2M.

I'm comfortable with rapid expansion.

I'm comfortable employing 100 staff.

I'm comfortable entering new markets.

I'm comfortable buying competitors.

I'm comfortable with large payrolls.

I'm comfortable with uncertain cash flow.

Personal drivers

In your own words — the why beneath it all.

Success means…

The reason I want to own a business is…

If money wasn't important, I'd spend my time…

The biggest thing I want my business to give me is…